20 years in fashion. Now helping creatives, solopreneurs, and small brands set up AI like a real collaborator. PDFs, workshops, consulting.
Guides, workshops, and consulting for creatives. Built in my studio. Tested over months of daily use.
Learning guide
The question isn't whether AI matters. That's settled. The question is where to learn, who to trust, and how to filter the noise.
This is what's working for me. The creators, courses, podcasts, and frameworks I actually use to stay current as a non-technical creative running a real business.
What's inside: The short list of who I follow and why, the free resources worth your time vs. the paid ones worth the spend, what to ignore and how I figured that out, how I take notes, save sources, and build my own knowledge base
Who this is for: Non-technical creatives, solo-preneurs, and small brands who want to keep up with AI without drowning in it.
Alice
Set-up Claude Cowork
You already use Claude. The question is whether it knows you yet.
Out of the box, every session starts from scratch. You re-explain who you are, what you do, how you write. Same context, typed twice a week.
This is the setup that ends that.
A 26-page guide. The full Cowork onboarding, in 7 steps. From installing the desktop app to scheduled tasks running while you sleep.
What's inside:
The 7 steps, one chapter each The about-me folder system (the heart of it) 6 ready-to-use prompts that teach Claude who you are A real example: my actual about-me, my actual instructions How to connect Gmail, Calendar, Drive Skills, plugins, and scheduled tasks explained simply Troubleshooting and a 16-box pre-flight checklist
Who this is for:
You already use Claude, or you've tried it and bounced off You want it to feel like a real collaborator, not a generic AI You're non-technical and want a setup you can actually follow
Who this is not for:
Developers building with the API (this is about the desktop app) People hunting prompt-engineering tricks (this is system-level)
Built in my own studio. Taught to my clients. Refined over months of daily use.
Alice
About me
I'm Alice. French-born New Yorker. Twenty years in fashion. Founder of two ready-to-wear labels. Collaborations with Urban Outfitters and Gap. Designed at Anthropologie, Ivory Ella, Driftwood. Now helping non-technical creatives use AI like a real collaborator. Built in my studio, taught to my clients, refined daily.
Fashion workflow in action.
Building AI inside a fashion brand or building your AI team?
My approach is to place AI as a supporting tool in the creative process, to fast-track development decisions, produce client-facing renderings, and speed up sample development with virtual try-ons.
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